Revistas Académicas de la Universidad de Chile
  • Universidad de Chile
  • Bibliotecas
  • Servicios de Bibliotecas
    • Bibliografías básicas
    • Biblioteca digital
    • Datos de investigación
    • Libros electrónicos
    • Plan de gestión de datos
    • Repositorio académico
    • Repositorios latinoamericanos
    • Revistas académicas
    • Revistas chilenas
Comunicación y Medios
  • Current
  • Archives
  • About
    • About the Journal
    • Submissions
    • Editorial Team
    • Privacy Statement
    • Contact
  • Register
  • Login
Send article
  1. Home /
  2. Search

Search

Advanced filters
Published After
Published Before

Search Results

Found 68 items.
Comunicación y Medios
Modernity and media construction of consumption. An approach to Mall Parque Arauco’s strategies

138-151
Enrique Vergara Leyton, Rayén Condeza, Claudio Garrido
2018-12-29
In this article we study the first mall installed in Chile, Parque Arauco, in 1982, as an urban s...

Comunicación y Medios
Women in television food advertising in Chile: a feminist argumentative discourse analysis approach

68 - 81
Carolina Godoy, Marianela Denegri, Berta Schnettler, Mauricio Alarcón
2019-12-29
The objective of the present study is to analyse the way in which a category of women is ...

Comunicación y Medios
The use of the female image in media: A content analysis of magazine covers with presence in social media

128 - 138
Maria Dolores Brito-Rhor
2019-12-29
In order to determine the use of the female image on the covers of the largest magazines in Ecuad...

Comunicación y Medios
Wines and distillates through advertising. Graphic marketing strategies in Argentina and Chile (1900-1930)

42 - 55
Michelle Lacoste Adunka, Pablo Lacoste
2019-12-29
This article analyzes the consolidation process of European commercial brands of wines...

Comunicación y Medios
Political satire in the elections of 1935 and 2016. Comparative study of female social representations in Topaze and The Clinic

26-39
Fabiana Rodríguez-Pastene, Carolina González, Francisco Messenet
2019-07-01
The concept of Social Representation developed by Moscovici (1981) is taken in order to determine...

Comunicación y Medios
Brandalism and social protest: interactions and digital identities around vandal advertising

pp. 50-63
José Miguel Guerra Tacilla, jguerra, Eduardo Enrique Enrique YALAN DONG...
2022-07-01

Brandalism or subvertising refers to the advertising discourse that adopts anti-consumerism po...

Comunicación y Medios
Air Wars: Television Advertising and Social Media in Election Campaigns, 1952-2016.

pp. 160-161
José Antonio Abreu
2020-06-30

Comunicación y Medios
Transforming entertainment: Including ads on Netflix series

93-106
Jose Antonio Cortés-Quesada, Erika Fernández-Gómez, Beatriz Feijoó
2025-07-02
The insertion of traditional advertising in streaming content platforms has been a novelty in the...

Comunicación y Medios
Advertising and the Press: Some possible lines of research

Pág. 104 - 114
Claudio Durán
2012-01-01
This article intends to present six lines of research of advertising as it appears in the press. ...

Comunicación y Medios
Before the outbreak: communication of the political in lyrics of Chilean indie songs (2005-2018)

pp. 56-67
Arturo Alejandro Figueroa-Bustos
2021-12-09
The social outbreak of October 18, 2019 in Chile was preceded by an increasing politicization of ...

Comunicación y Medios
From words to deeds. Media democratization and public media in Ecuador

pp. 44-55
Gabriela Consuelo Sánchez Carrión, María Isabel Punín Larrea
2021-12-09
This article makes a descriptive-comparative analysis of the development and decline of public me...

Comunicación y Medios
Political and economic power in local television: institutional mediation in Chilean regional channels

pp. 40-53
Carolina Rodríguez-Malebrán, Leila Mohammadi
2022-12-30

Local television, also called proximity television, promotes democratic and participatory comm...

Comunicación y Medios
Representation and ideology in advertising aimed at women: Chile, 1952, 1970 and 2010

pp. 71-83
Enrique Vergara, Liliana De Simone, Jordi Busquet, Paulina Gómez-Lorenz...
2023-12-29

This article analyzes the representation of women through advertising in women's magazines in ...

Comunicación y Medios
Old Women in Radio Advertisement: a Censored Presence

Pág. 43 - 59
María Teresa Piñeiro Otero
2010-01-01
Progressive aging of Western societies' population and the increase of life quality, have propiti...

Comunicación y Medios
Contributions of advertising for social welfare campaigns. The case of “Un techo para Chile”

Pág. 111 - 122
Enrique Vergara Leyton, Maite Rodríguez Salineros
2008-01-01

This article discusses the impact of advertising on social welfare campaigns, stressing on...

Comunicación y Medios
Building process and decision-making by advertisers. The case of Internet advertising

Pág. 43 - 55
Marie-Pierre Fourquet-Courbet, Didier Courbet
2008-01-01

The article shows the scarce attention given by the mass sociology to the information prod...

Comunicación y Medios
The sound propaganda of Peronism in Chile. The case of Radio El Mercurio, 1953

pp. 96-108
Pedro Acuña-Rojas
2022-12-30
In convergence between history and media studies, this article analyzes a set of journalistic acc...

Comunicación y Medios
Radio Nacional de Chile. The Chilean civil-military dictatorship and its battle for the national radio

pp. 109-119
Matías Alvarado-Leyton
2022-12-30

This article exposes the development of the first state radio station in the country, Radio Na...

Comunicación y Medios
The visual discourse of the 2018 feminist movement posters : an approach from semiology

pp. 116-128
Agustín Villena
2022-07-01

This article analyzes, from a semiotic perspective, the posters made in the framework of the C...

Comunicación y Medios
The news fact-checkers role of Spanish nutritionists influencers on Instagram

14-27
Jose Luis Argiñano, Udane Goikoetxea-Bilbao
2021-12-09
This research is framed in the proliferation of fake news on social networks and the growing conc...

Comunicación y Medios
Graphic design and Advertising in the Popular Unity: Posters of the Polla Chilena de Beneficencia (1971–1973)

120-132
Enrique Vergara Leyton, Claudia Montero-Liberona, Juan Edwards-Correa
2025-12-27

2023 marked the 50th anniversary of the printing of the last poster that graphic designers Wal...

Comunicación y Medios
Post-classicism and intermediality in Galavant (2015-2016)

52-65
Pamela Gionco
2018-12-29
Galavant (2015-2016) is a musical comedy television show, created by Dan Fogelman and broadcasted...

Comunicación y Medios
A semantic pulsional analysis on two of Eduardo Frei Montalva speeches in two historical moments

pp. 100-115
Macarena Orroño
2022-07-01

This investigation describes traces of the subconscious in the speeches of Eduardo Frei Montal...

Comunicación y Medios
Fiction and transformations of historical memory in NO by Pablo Larraín

174-185
Rocío Valentina Silva
2019-07-01
This article exposes part of the results of the analysis of the film NO (2012), by Pablo Larraín,...

Comunicación y Medios
Editorial Nº40

08
Tomás Peters, Claudia Lagos
2019-12-31

Comunicación y Medios
Media and private advertising: Comments from international human rights standards

Pág. 91 - 103
Federico Aguirre, Juan Pablo González
2012-01-01
Through international standards on human rights related with freedom of speech and h...

Comunicación y Medios
Journalistic treatment of climate change in the Peruvian newspapers El Comercio and La República (2013-2017)

26-36
Carlos Gonzales García
2018-12-29
The research addresses the behavior of two Peruvian media (El Comercio and La Republica) on the e...

Comunicación y Medios
The role of prosumer fandom in the transmedia advertising narrative of League of Legends

pp. 173-183
Ariam Herrera, María José Castro-Bernardini, Francisco Arbaiza
2024-07-02

This study analyzes the role of prosumers -users who are both consumers and producers- in the ...

Comunicación y Medios
Document CONAR about sexist advertising

Pág. 225 - 236
Consejo Nacional de Autorregulación y Ética Publicitaria
2015-01-21
In March 2014, Michelle Bachelet and Isabel Allende took the top two positions of political and i...

Comunicación y Medios
Public Communication in Touristic Promotion. A review in Queretaro

115-126
Gabriel Corral-Velazquez
2017-12-25
Queretaro state’s touristic promotion is proposed as example of public communication. ...

Comunicación y Medios
Misinformation and polarization in the 2023 elections in Spain: a study of Vox on Instagram

190-202
Juliana Colussi, Ana María Zaharía, Daniel Javier de la Garza Montemayor
2025-07-02

This study, situated within the field of digital political communication, aims to identify lev...

Comunicación y Medios
The propaganda dispositive through social media during the presidential campaign in El Salvador (2018-2019)

pp. 62-77
Elsy Tatiana Orantes Rivera
2021-06-27
Based upon a qualitative approach, the article analyzes the deployment of discursive and non-disc...

Comunicación y Medios
The college radio in Latin America: importance and challenges

Pág. 151 - 170
Marina Vázquez Guerrero
2015-06-15
The first experiences of college radio in LatinAmerica are established in Argentina. Over time so...

Comunicación y Medios
Thieves, infamous and ventriloquists: on the narrative of subaltern voices

pp. 80-90
Pablo Alabarces, Ana Clara Azcurra Mariani
2021-06-28
Based on the analysis of the argentine film El Ángel (2018), a filmed biography of the life of Ca...

Comunicación y Medios
Honest, impolite, and wicked: an analysis of telenovelas character fanpages

pp. 129-143
Daniel Rios, Dandara Magalhães
2020-06-30
It is noticeable an increase in the number of fanpages creating their own identity based upon Bra...

Comunicación y Medios
Woman Teenage Years. Audiovisual Female Stereotypes and Prototypes in Disney Channel

Pág. 37 - 46
Virginia Guarinos
2011-01-01
Although the teen and preteen woman occupies much of the images in advertising and film and tel...

Comunicación y Medios
Alfabetización digital y el futuro del periodismo

216 - 225
Nikki Usher
2019-12-31
Nikki Usher (Profesora Asociada, College of Media, University of Illinois at Urbana-Champaign) es...

Comunicación y Medios
Investment in advertising and media pluralism. A comparative approach to the case of the press in Chile

Pág. 57 - 70
Enrique Vergara, Claudio Garrido, Abraham Santibáñez, Pedro Vera
2012-01-01
Through a case study to advertisers who have been faced with complaints involving its reputation,...

Comunicación y Medios
Consummate suicide and representation of its triggering factors in the Spanish general press in 2017

28-41
Teresa Santos, Idoia Camacho
2019-12-29
This article focuses on the analysis of the informative treatment that the Spanish n...

Comunicación y Medios
Gender differences in practices and interactions in news commentaries in the online newspaper Emol.com

140 - 154
Karen Gheza Correa
2019-12-29
This research study addresses gender differences in practices and interactions in participatory d...

Comunicación y Medios
Editorial Nº43

pp. 8-12
Tomás Peters, Claudia Lagos
2021-06-30

Comunicación y Medios
Online outrageousness. The digital conversation around #NiñasNoMadres in Argentina

200 - 213
Marina Acosta, Agustina Lassi
2019-12-29
At the beginning of 2019, in the Argentine province of Tucumán, the mother of an 11-year-old girl...

Comunicación y Medios
Mapping music documentary in post-dictatorship Chile

148-159
Martin Farías
2019-07-01
Based on a database of 194 films made between 1994 and 2019, this article offers an exploratory s...

Comunicación y Medios
Journalistic freedom in Chile and the world: levels and origins of restrictions as perceived by journalists in their work

Pág. 24 - 39
Ewa Sapiezynksa
2013-01-01
Using the Worlds of Journalism database, this article presents indices of restriction as perceive...

Comunicación y Medios
“Así es la vida”: the Medea by Arturo Ripstein. Symbolic violence and gender stereotypes in film

Pág. 54 - 71
Iratxe Fresneda
2015-01-21
This paper explores the way that Arturo Ripstein’s film recreates the stereotype of Medea. Using ...

Comunicación y Medios
Signals of dispute, spatialities in dialogue. The potential of communication in “Defendamos Alberdi” and “Vecinos del Chavascate”

190-205
Carla Eleonora Pedrazzani, Santiago Llorens, Roy Rodríguez
2018-12-29
This papers retakes the practices of “Multisectorial Defendamos Alberdi” of Córdoba city an...

Comunicación y Medios
The struggles for ancestral territories in the indigenous media. The case of FM La Voz Indígena

177-189
Maria Magdalena Doyle
2018-12-29
The article analyzes the experience of La Voz Indígena radio, station located in Tartagal (Salta,...

Comunicación y Medios
Transformations of Guatemalan television (1986-2017): From analog to multiplatform television

140-153
Cicibel Lucas-Cajas
2017-12-26
Guatemalan television goes through three stages that start with the promotion of private com...

Comunicación y Medios
The production of game contests in the Spanish TV channels: the spectacularization of the format (1990-2000)

64-79
Julio Moreno Díaz, Elena Medina de la Viña
2017-06-30
The arrival of the autonomous channels and, later, of the private channels broke the monopoly of ...

Comunicación y Medios
El arte en la publicidad. Tipologías del uso del arte visual en la comunicación comercial

96 - 113
Olga Heredero Díaz, Miguel Ángel Chaves Martín
2016-12-29
Advertising saturation in a highly competitive globalized market, where functional differences am...

1 - 50 of 68 items 1 2 > >> 

Make a Submission

Make a Submission

Language

  • ES
  • EN
  • PT

Information

  • For Readers
  • For Authors
  • For Librarians

Current Issue

  • Atom logo
  • RSS2 logo
  • RSS1 logo

indexado

Indexed in

  • Web of Science (WoS) - ESCI
  • Scopus
  • SciELO-Chile
  • DOAJ
  • ERIH PLUS
  • Latindex
  • Dialnet
  • REDIB
  • CLASE
  • Google Scholar
  • MIAR
  • Latinoamericana
  • LatinREV

publique

Publish

  • Rules for authors
  • Publication policies
  • Publication Practices
  • Announcement

scimago

SCImago Journal SCImago Journal & Country Rank
 
Comunicación y Medios
Facultad de Comunicación e Imagen
Universidad de Chile
DATOS DE INVESTIGACIÓN
Dirección de Servicios de Información y Bibliotecas (SISIB)
Special numbers
Forthcoming
RCM